Floreo

Effective: 2 June 2025

These Terms of Use (the "Terms") form a legally binding agreement between Appwheel Ventures, a private company incorporated in The Netherlands with its registered address at Gentiaan 26, 2631 VC Nootdorp, The Netherlands ("the Company", "we", "our", or "us"), and you, the end‑user ("you" or "User") of the Floreo mobile application (the "App").

By downloading, installing, accessing, or using the App you confirm that you have read, understood and agree to be bound by these Terms. If you do not agree, do not use the App.

Interpretation and Definitions

Interpretation

Headings are for convenience only and do not affect interpretation. Words importing the singular include the plural and vice‑versa.

Definitions

Affiliate means any entity that directly or indirectly controls, is controlled by, or is under common control with a party, where "control" means the ownership of 50 % or more of the voting securities.
App Stores means Apple App Store, Google Play, and any other digital storefronts through which the App is distributed.
Device means any device that can access the Service such as a smartphone or tablet.
Service means the App together with any related websites, content, and services provided by the Company.
Subscription has the meaning given in Section 4.1.
User Content has the meaning given in Section 6.1.
You means the individual accessing or using the Service, or the company or other legal entity on whose behalf such individual is acting.

1. Who May Use the App

1.1 Minimum Age. You must be at least 16 years old (or the age of digital consent in your country, whichever is higher) to create an account or otherwise use the App. We do not knowingly collect Personal Data from children under the minimum age. If you are a parent or guardian and believe your child has provided us with Personal Data, please contact us at support@floreo.app so we can delete the information.

1.2 Capacity. By using the App you represent that you have the legal capacity to enter into these Terms in your jurisdiction.

2. The Service

2.1 Description. Floreo is a subscription‑based digital journal designed to help users track their thoughts, emotions and personal growth over time.

2.2 No Professional Advice. The App provides self‑reflection and wellness tools only. It does not provide medical, psychological, or other professional advice. Always seek the advice of a qualified professional with any questions you may have regarding your mental or physical health.

3. Account Registration

3.1 Account Creation. To use core features you must create an account and provide a valid email address.

3.2 Accuracy. You agree to provide accurate, current, and complete information and keep it updated.

3.3 Security. You are responsible for maintaining the confidentiality of your login credentials and all activities that occur under your account.

4. Subscriptions, Billing & Payment

4.1 Subscription Required. Access to premium content and continued use of the App requires an active paid subscription ("Subscription").

4.2 Billing. Subscriptions are billed in advance through the relevant App Store using RevenueCat as our payment facilitator.

4.3 Auto‑Renewal. Unless cancelled at least 24 hours before the end of the current period, your Subscription will automatically renew for the same term and price.

4.4 Trials & Promotions. We may offer free trials or promotional pricing at our discretion. Trial periods convert to paid Subscriptions unless cancelled before the trial ends.

4.5 Refunds. Refunds are handled in accordance with the rules of the platform where you purchased your Subscription. If those rules allow, you may also email support@floreo.app within 14 days of purchase to request a discretionary refund. Nothing herein limits your statutory EU consumer rights, including the right of withdrawal for digital content under Directive 2011/83/EU when applicable.

4.6 Price Changes. We may change Subscription fees on no less than 30 days' notice. Price changes take effect on your next billing cycle unless you cancel.

5. Acceptable Use

You agree not to:

• Use the App for any unlawful, harmful, or abusive purpose;
• Upload, transmit, or store content that is defamatory, obscene, infringing, or otherwise objectionable;
• Reverse‑engineer, decompile, or attempt to extract the source code of the App, except as permitted by law;
• Interfere with or disrupt the App or servers;
• Use any automated means (bots, scrapers) to access the App without our prior written consent.

6. User Content

6.1 Your Entries. Your journal entries, notes, and other materials you input into the App ("User Content") remain yours.

6.2 License to the Company. You grant the Company a worldwide, non‑exclusive, royalty‑free license to host, store, back up, and display your User Content solely for the purpose of operating and providing the Service. This license ends when you delete your account or data, except to the extent backups and legal retention obligations require longer storage.

6.3 Confidentiality. We treat your private journal content as confidential and do not share it with other users or third parties except as described in our Privacy Policy (see Section 9).

7. Intellectual Property

7.1 Our IP. The Service, including all software, graphics, and trademarks, is owned or licensed by the Company and protected by intellectual‑property laws. We grant you a personal, non‑exclusive, non‑transferable, revocable license to download and use one copy of the App on a Device you own or control for your personal, non‑commercial use.

7.2 Reservation of Rights. Except for the limited license above, we reserve all rights not expressly granted to you.

8. Third‑Party Services and Links

The Service may incorporate or link to third‑party services—such as RevenueCat for payments—or external websites. Your use of those services is subject to their separate terms and privacy policies. The Company has no control over and assumes no responsibility for any third‑party services or websites, and is not liable for any damage or loss caused by your use of or reliance on such content. We strongly advise you to review the terms and privacy policies of any third‑party services you access.

9. Privacy

We collect and process email address and usage analytics as described in our Privacy Policy (available at https://floreo.app/privacy). We rely on processors that may be located outside the European Economic Area; where we transfer Personal Data internationally we implement appropriate safeguards (e.g., Standard Contractual Clauses).

10. Disclaimers

THE SERVICE IS PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS. TO THE MAXIMUM EXTENT PERMITTED BY LAW, THE COMPANY DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON‑INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED OR ERROR‑FREE, OR THAT CONTENT WILL BE ACCURATE OR COMPLETE.

THE APP DOES NOT PROVIDE MEDICAL, PSYCHOLOGICAL, OR OTHER PROFESSIONAL ADVICE. RELIANCE ON ANY INFORMATION PROVIDED BY THE SERVICE IS SOLELY AT YOUR OWN RISK.

11. Limitation of Liability

TO THE EXTENT PERMITTED BY APPLICABLE LAW, THE COMPANY, ITS DIRECTORS, EMPLOYEES, OR SUPPLIERS SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR ANY LOSS OF PROFITS OR REVENUES, WHETHER INCURRED DIRECTLY OR INDIRECTLY, OR ANY LOSS OF DATA, USE, GOODWILL, OR OTHER INTANGIBLE LOSSES, ARISING OUT OF OR RELATED TO YOUR USE OF THE SERVICE.

IN NO EVENT SHALL OUR AGGREGATE LIABILITY EXCEED (A) THE TOTAL FEES PAID BY YOU FOR THE SERVICE IN THE 12 MONTHS PRECEDING THE EVENT GIVING RISE TO LIABILITY, OR (B) €100, WHICHEVER IS GREATER.

12. Indemnification

You agree to defend, indemnify, and hold harmless the Company and its Affiliates from any claims, damages, losses, and expenses (including reasonable legal fees) arising out of or related to your misuse of the Service or violation of these Terms.

13. Termination

13.1 By You. You may stop using the Service at any time and cancel your Subscription through the App Store where you purchased it. Cancellation takes effect at the end of the current billing period unless otherwise stated by the App Store.

13.2 By the Company. We may suspend or terminate your access immediately (i) if you materially breach these Terms, (ii) if required by law or competent authority, or (iii) for conduct that is fraudulent, abusive, or puts the Company or other users at risk.

13.3 Effect of Termination. Upon termination (a) your license to use the Service ends and you must delete all copies of the App from your Devices; (b) we may delete or anonymise your User Content, except where retention is required for legal, auditing, or backup purposes; and (c) Sections that by their nature should survive—such as Intellectual Property, Disclaimers, Limitation of Liability, Indemnification, and Governing Law—will continue in force.

14. Changes to These Terms

We may modify these Terms from time to time. Material changes will be notified to you via an in‑app message or email at least 30 days before they take effect. Your continued use of the Service after the effective date constitutes acceptance of the revised Terms. If you do not agree, you must stop using the Service and cancel any active Subscription before the effective date.

15. Governing Law & Dispute Resolution

15.1 Governing Law. These Terms and any dispute arising out of them are governed by the laws of The Netherlands, without regard to its conflict‑of‑laws principles.

15.2 Jurisdiction. The courts of The Hague shall have exclusive jurisdiction, without prejudice to any mandatory consumer rights you have under the law of your country of residence.

15.3 Informal Resolution. Before filing a lawsuit, you agree to attempt to resolve the dispute informally by contacting support@floreo.app. If we cannot resolve the dispute within 30 days, either party may proceed in court.

15.4 EU ODR. If you reside in the EU, you may also submit disputes for online resolution via the European Commission's ODR platform: https://ec.europa.eu/consumers/odr/.

16. Miscellaneous

16.1 Entire Agreement. These Terms constitute the entire agreement between you and the Company regarding the Service and supersede any prior agreements.

16.2 Severability. If any provision is held unenforceable, the remaining provisions will remain in full force.

16.3 No Waiver. Our failure to enforce any right is not a waiver of future enforcement.

16.4 Assignment. You may not transfer your rights or obligations under these Terms without our prior written consent; we may assign our rights without restriction.

16.5 Export Controls & Sanctions. You represent that (i) you are not located in, and are not a national or resident of, any country subject to EU, UK, or US embargo or sanctions; and (ii) you are not on any EU, UK, or US government list of prohibited or restricted parties. You agree to comply with all applicable export‑control laws in connection with your use of the Service.

16.6 Translation. These Terms are provided in English. If we provide a translation, the English version will prevail in case of conflict.

17. Contact Us

If you have questions about these Terms or the Service, please contact us:

Email: legal@floreo.app
Address: Appwheel Ventures, Gentiaan 26, 2631 VC Nootdorp, The Netherlands